AFAS Software and Sportpaleis join forces

We are excited to announce our new partnership with AFAS Software! This marks the beginning of an exciting new chapter for our iconic venue.

Over the next ten years, we will be working together with AFAS Software to enhance the experience for both visitors and artists. Expect a brand-new backstage area and additional experience spaces! Our goal is to make every visit a memorable experience.

“In recent years, we have made innovative upgrades step by step through small adjustments,” says Jan Van Esbroeck, managing director of be•at.

“We now have the opportunity to make major improvements to Sportpaleis, thanks in large part to the momentum created by the Oosterweel project. The collaboration with AFAS Software brings us much closer to a future where we prepare Sportpaleis for many more successful years. Our aim is to have everything completed by 2033, so that the 100th anniversary of the ‘new Sportpaleis’ will be a symbolic and proud moment.”

Machiel den Dekker, director of AFAS Software, adds: “The renewal of Sportpaleis aligns perfectly with our DNA of innovation. This partnership with be•at marks the start of a fantastic new era where we will elevate the concert experience to the next level."

The announcement of the partnership between be•at and AFAS Software is a special occasion. For AFAS, this is an even more meaningful event, as the company celebrates its fifteenth anniversary today. This partnership also strengthens AFAS's connection with Belgium, and will continue to do so in the years to come.

AFAS Software is bringing a fresh new name to our iconic venue! Got a great idea? Let us know! Let us know at www.sportpaleis.be/newname. Who knows—your suggestion might become the new name!